Search Marketing Expo – SMX Toronto April 28-29, 2011


Keynote: Mitch Joel, Six New Media Strategies That Change Everything

Yes, Increase Search Visibility, Clicks and Conversion
And Get Going with Social, Mobile and Local!

There’s a technology wave, a social storm and vital energy that’s exploding across multiple platforms through multiple devices.

It’s visual, vocal and textual; it’s social, mobile and local. It’s a social (r)evolution that’s setting people a blaze with creative energy and entrepreneurial spirit.

So while we have bottom line focus on increasing visibility, clicks and conversion, let’s also ramp up our understanding of this new social-mobile- local world that’s changing the way we search, connect, participate and influence the world around us:

Workshops and Training – Tuesday April 26th:
  • Getting Started with Social Media
  • WAA Introduction to Web Analytics 101
Workshops and Training – Wednesday April 27th:
  • SEO Training with Bruce Clay
  • WAA Search Analytics 201
  • Google Analytics User Training
SMX Agenda Day 1- Thursday April 28th:
  • SEO Must-know Fundamentals
  • Social and Search for 2011
  • SEO Advanced
SMX Agenda Day 2 – Friday April 29th:
  • Search Analytics
  • Paid Search and Advertising
  • Local and Location-based Marketing

Industry Experts you’ll see April 28 – 29th, 2011:


Chris Sherman
Executive Editor, Search Engine Land

Vanessa Fox
Contributing Editor, Search Engine Land
Bruce Clay
Bruce Clay
President
Bruce Clay, Inc.

Over 40 top SEM professionals want to share what they know:

Look who’s speaking. You’ll meet some of the brightest and most passionate search marketers in the industry:

Bill Barnes
Jeff Quipp
CEO
Search Engine People
Alan K’necht
President
K’nechtology
Bill Barnes
Co-Founder and Executive VP,
Enquiro (a Mediative Company)
John Hossack
Founding & Senior Partner
Cardinal Path

SMX Toronto provides a face to face forum where you’ll not only learn the essentials to optimizing paid search, you’ll gain insight into successful search business strategies; learn about search analytics; new media, platforms and technology; and the fundamentals of SEO and getting found in non-paid, organic search engine results.

Attend SMX Toronto for:

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  • Exceptional content – so compelling, you’ll want to implement what you’ve learned immediately. Super-charged sessions that dive deep into PPC optimization, SEO and search friendly design, social media marketing and other hot button topics will help you flourish today, tomorrow and in the future.
  • Socialize – Invaluable connections made possible by the ultimate mix of structured networking and social events. Meet new contacts, reconnect with colleagues – SMX makes it easy to interact and exchange ideas with Speakers, Sponsors and other attendees.
  • Essential conveniences to help you juggle your every-day responsibilities while maximizing your conference time. Always available and free Wi-Fi; hot lunches, snacks and beverages all day; access to all presentations and tools to pre-plan your itinerary – SMX has got you covered.

Content You Can Count On: Program developed with guidance from the Search Engine Land editorial team:

Danny Sullivan and Chris Sherman are the executive management team at Search Engine Land, the leading news and analysis site covering search engine marketing.

Danny Sullivan has been writing about search engines and programming search marketing events for a decade. He is renowned for producing quality shows where the information presented is so good that attendees frequently start implementing tips during breaks! Danny is Editor-In-Chief of Search Engine Land, the leading news and analysis blog for search marketing professionals and as a creative force behind SMX.


Chris Sherman Chris Sherman is Executive Editor of Search Engine Land and the creative force behind Search Marketing Expo events around the world, including SMX Search Analytics – Toronto 2009, SMX Toronto 2010 and SMX London.

Andrea Hadley has a long history as a leading Canadian web marketing consultant and event producer having founded two professional associations and a search marketing consultancy in 1999. Andrea was a founding Director of the International Internet Marketing Association in 1999, then went on to become a founding Director of the Web Analytics Association (WAA). Today, Andrea’s commitment to advancing the global online marketing industry continues as the Conference Director and co-producer of both SMX Toronto and the eMetrics Marketing Optimization Summit in Toronto.

Ready to Go? Register Now!
Download the SMX Toronto 2026 Conference Guide

SMX Toronto is co-located with the eMetrics Marketing Optimization Summit, April 28-29

Dates & Times

Conference Sessions:
April 28th 8:30am – 5:45pm
April 29th 8:30am – 5:45pm

Pre-Conference Workshops:
April 26th
Getting Started with Social
WAA Intro to Web Analytics
April 27th
SEO Training with Bruce Clay
WAA Search Analytics

Social Networking Pass
Can't get away for the full conference? Get a single day Social Networking Pass – only $85 plus tax:

  • Attend a morning Keynote
  • Enjoy a continental breakfast
  • Network with peers
  • Meet up with vendors in Exhibit Hall

Expo Hall:
April 27th 6:00pm – 7:30pm
April 28th 9:30am – 7:30pm
April 29th 9:30am – 4:00pm

Our 2011 Sponsors

2011 Sponsors

Search Engine People 9th sphere

2011 Media Partners

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